Consumer goods firms are increasingly implementing sustainability initiatives into their packaging strategies amid mounting pressure from consumers, investors and governments.
As a part of PepsiCo Positive (pep+), the company’s sustainability strategy recently announced a new goal to double the proportion of beverage servings provided in reusable or refillable packaging to 20%, from 10% currently, by 2030.
Other actions highlighted by the company include partnering with bottlers to build out refillable plastic and glass bottle offerings, growing its fountain drinks business with reusable cups, and accelerating growth in powders and concentrates.PepsiCo has also introduced a series of packaging goals, including commitments to cut virgin plastic per serving by 50% across its global food & beverage portfolio by 2030 and use 50% recycled content in its plastic packaging.
